Branding/Web Redesign - OrphansPromise.org
I was responsible for walking stakeholders through a robust branding process, to achieve a simplified and clear explanation of what OP stood for. This project began after OP's 10th anniversary and also aimed to 'mature' the brand into a more professional aesthetic. The colors were simplified to a muted tried-and-true blue palette, with Hope and Joy being the focus of key photography.
A tangible result was creating the pillars of the Orphan's Promise mission: Child, Family, Community, and illustrating the interconnected relationship between them as the key to significant positive change.
This site was designed and deployed on a Wordpress development server awaiting an official launch. You can see the current design on http://www.orphanspromise.org/
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